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Social Media for Business CPD Certified Online Course

Social Media for Business CPD Certified Online Course

[ VT-21 ]

£19.95 £39.00

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Social Media for Business Online Course

CPD Approved

Course Description


The Internet has changed our lives both personally and commercially. The boundaries between personal and business communication are now much less defined. Three quarters of us in the developed world use the internet and Social media has become a serious business marketing technique with over 90% of businesses with an in‐house marketing department using social media for marketing and committing up to 20% of marketers time in that direction. So far as your social media audience in concerned, 43% of people aged 20‐29 spend more than 10 hours a week on social media sites.

The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels.

This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.

DEMO VIDEO



COURSE OUTLINE

Module 1:Introduction
Module 2:What is Social Media?
Module 3:Introduction to POST Methodology
Module 4: Websites and Microsites
Module 5: Facebook
Module 6:  LinkedIn
Module 7: Twitter
Module 8: Blogging
Module 9: Video
Module 10:  Bringing it all Together
Module 11:  Is Social Media Worth It?

Duration: 
100 minutes (Note: This is based on the amount of video content shown and is rounded off. It does not account in any way for loading time or thinking time on the questions).

Recommended System Requirements
  • Browser: Up to date web browser
  • Video: Up to date video drivers
  • Memory: 1Gb+ RAM
  • Download Speed: Broadband (3Mb+)

What is the structure of the course?
The course is broken down into bite-sized modules. You're free to spend as much or as little time as you feel necessary on each section, simply log in and out of the course at your convenience.

Where / when can I study the course?
You can study the course any time you like. Simply log in and out of the web-based course as often as you require. The course is compatible with all computers and most tablet devices etc. so you can even study while on the move! As long as you have access to the internet, you should be able to study anywhere that's convenient.

Is there a test at the end of the course?
Once you have completed all the modules there is a multiple-choice test. The questions will be on a range of topics found within the modules. The test, like the course, is online and can be taken at the time and location of your choosing.

What if I don't pass the test?
If you don’t pass the test first time then you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

Certificate of Completion: Upon completion of your training course, you will receive a CPD Certified Certificate of Completion displaying your full name, course completed as well as the date of completion. You can print this out or save it digitally to showcase your accomplishment.

When will I receive my certificate?
Once you have completed your test you can log in to your account and download/print your certificate any time you need it.


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